Insights

Practical guidance for AI decisions and delivery.

Founder-authored guidance on AI opportunity selection, knowledge systems, controlled automation, evaluation and production investment.

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Insights library

Four practical guides for choosing an opportunity, shaping the architecture and deciding what evidence justifies further investment.

Prototype to production

AI proof of concept vs. production system

Understand what must change when an impressive demonstration becomes a reliable, owned and supportable business system.

Derril Filemon · July 2026

Workflow automation

How to identify an AI workflow worth automating

Assess workflow ownership, examples, exceptions, human control and measurable baselines before investing in AI-assisted automation.

Derril Filemon · Published 1 August 2026

Knowledge systems

RAG versus fine-tuning: which does your business actually need?

Compare retrieval and fine-tuning by knowledge freshness, citations, permissions, behaviour, data requirements and operating complexity.

Derril Filemon · Published 1 August 2026

Pilot evaluation

How to evaluate an AI pilot before approving production investment

Review business value, quality, reliability, human control, security, cost, ownership and production gaps before making the next investment decision.

Derril Filemon · Published 1 August 2026

Next step

What should work better?

Start with the business context, desired outcome and current constraints. We will establish whether Norrelium is a sensible fit.